

· By Trisha Wildner
Earth Month at KNYG – Small steps, big impact
April is Earth Month.
And while the world dives into green challenges, recycling tips and tree-planting campaigns, we’d like to take a moment to pause – and tell you something:
You don’t have to be perfect.
But you can be a little better every day.
And that’s what truly matters.
What does Earth Month mean to us?
At KNYG, Earth Month isn’t a marketing gimmick.
It’s a reminder of why we started this journey in the first place:
Because we were done watching every drink come with a disposable straw.
Because sustainability can be stylish, long-lasting, and easy.
And because it was time to make a change – one straw at a time.
One small straw, one big difference
A stainless steel straw replaces hundreds – if not thousands – of single-use straws over its lifetime.
It doesn’t end up in the ocean, in a turtle’s nose, or in your trash.
It ends up in your dishwasher – or straight in your favorite glass.
And it looks damn good doing it.
What does that mean in real life?
🌍 Less waste
🌍 Less resource waste
🌍 More style with every sip
🌍 A statement – for you and for the planet
Our promise
We’re constantly working to make our products, packaging and processes even more sustainable.
And because transparency matters, we’ll soon be launching a dedicated Impact section on our website. Stay tuned.
Our bottom line
To us, Earth Month doesn’t mean doing everything perfectly.
It means getting started. Sticking with it.
And moving forward – one small step at a time.
Or as we like to say:
Knyg. Clean. Repeat.